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Unit 4 Order
By Group Eight
-Anrendell
-Cherry
-Mirajane
W
o
D
S
R
Perceived
v. If you perceive something, you see, notice, or realize it, especially when it is not obvious.
e.g. Risk is perceived to be low and so there is little or no need(or time, usually) to shop around for the best possible price.
Unsought
adj. not requested
e.g. unsought products
impulse
adj. An impulse buy or impulse purchase is something that you decide to buy when you see it, although you had not planned to buy it.
e.g. They are staples, impulse, and emergency products.
Cereal
n. Cereal or breakfast cereal is a food made from grain. It is mixed with milk and eaten for breakfast.
e.g. They include groceries such as milk, soft drinks, and breakfast cereal.
Trolley
n. A trolley is an object with wheels that you use to transport heavy things such as shopping or luggage.
e.g. Impulse products are those that consumers had not planned to buy, but are persuaded to pick up and put into their trolley and basket.
Subdivide
v. to divide sth into smaller parts
e.g. The verbs were subdivided into transitive and intransitive categories.
products
consumer
products
buisness-to-buisness
products
personal
or
family needs
busisness
operations
production
for
new products
for resale
1.The classification of research data by region helps companies identify key markets.

2.The products categorized by price band are possible more easily to calculate.

3.It is possible to group survey results according to consumer feedback.

4.Items such as basic food belong to the category of staple products.

5.The next step is to classify the products into four different groups.

6.The subvision of consumer products is helpful for companies to define their target market.
www.taobao.com www.alibaba.com
Basic categories
Purpose?
target at?
big data
categorized products
=
what you want
recommand what you need
impuse to click
add
buy

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